Hiring great talent will only get you so far.
Want to lead a successful team?
Then make sure your members feel “psychological safety,” a phrase that Amy Edmondson, Harvard Business School Professor, defines as the shared belief held by members of a team that it is safe for interpersonal risk-taking.
And she's not alone in naming this as a key factor for success.
Our very own Pete Krainik, Founder & CEO of The Future CMO Club, has shared his opinion on valuing your team's well-being above all else, too. And, in 2012, Google dedicated substantial resources to answering the question: How can we make our people happier and more effective?
They looked at over 180 groups of teams worldwide, trying to find the elements of individual success - and how to replicate them in others. After mixing and matching different personality types, skill levels and background experiences, the key takeaway was that team efficiency is not influenced by who is in a team, but by how team members interact with each other and how comfortable they are while doing it.
Overall, the most successful teams had a high comfort level and great communication, giving each individual the power to:
While the concept seems fairly simple at first, it's definitely a difficult-to-implement ideal. These intrinsic team dynamics can't be quantified by a system of checks and balances. Add in the fact that there is no sure-fire way to make sure employee reviews are 100% truthful, and it can leave managers wondering what the signs of psychological safety are.
To foster a safe, productive environment where learning is encouraged and mistakes are celebrated as a part of growth, we need to foster these key elements in our team members:
Start your next team building meeting with a couple of minutes of just getting to know one another. Allow each person to share why they show up, and what drives them each day. Understanding who the person sitting next to you is as a human allows us to be more flexible, understanding and comfortable, leading to a stronger organization.
Not sure where your team currently stands? You can use the psychological safety survey as a gauge and jumping off point. Or, you can use these four elements as a personal checklist. If one is not being met within your team or on an individual level, redirect your efforts.
"You don’t guarantee being the best in your industry with an all-star marketing team, but you have no shot without it," said Pete Krainik, Founder & CEO, The Future CMO Club.
She shares her thoughts on the evolving landscape of marketing technology, what she thinks makes a great marketer, and who has inspired her in her own career.
We asked Karina to give marketers another title to describe what they really do. Her response? Think-Tank Deep Diver.