The Best of The Future CMO Club in 2016

It was a great year to be a marketer. Technology continued to change the game with automation capabilities, Artificial Intelligence, live video and augmented reality. Marketers got even more of a voice in business strategy as data enabled us to learn more about our customers, brands and the ROI of marketing efforts. And we saw an increasing amount of discussions about culture and employee advocates as brands focused on holistic storytelling and human connection.

Throughout the year, members have been sharing their thoughts and expertise on what’s been happening in marketing, so we decided to share some of the top things your peers talked about this year:

The most-read articles of the year:

Top Advice from CMO Club Mentors:

Your Favorite pick from Summit:

And from Virtual Roundtable Events: